How did it all start?
Our journey began, as many do, around a shared meal. One evening over dinner with our friend John, I found myself reminiscing about how my Ma and Aaita (grandmother) would source spices directly from the farmers they knew—on streets that filled the air with their rich, earthy aromas in bustling markets. Those ingredients carried the warmth of heritage, shaping every meal with stories and tradition. John, too, remembered the teas his mother brought back from Taiwan and Vietnam, each steeped in memory and connection.
Then, with a quiet smile, my partner said, “Why not share these treasures with the world?” We paused, exchanging glances, and the idea suddenly took root—a way to bring the farmers we knew and the flavors we grew up with to food lovers everywhere. But the idea came with its challenges. How could we connect small farmers in remote villages to people across the world? We didn’t know where to start, but we knew these traditions were too precious to keep to ourselves.
After ten months of countless conversations with suppliers, farmers, friends, and endless testing, Living Roots was born—a celebration of the spices, teas, and traditions that have always felt like home.